Reimagining
Community
Together

A team of dedicated public servants building relationships and supporting communities with heart and empathy — amplifying voices that have historically been marginalized.

Rock Gap Kinship landscape illustration
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“At RGK, we strive to foster inclusivity, positive change, and equity — by dreaming together and reimagining the care and services our communities deserve.”

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Why We Exist

Moving Toward
Equity Together

We formed RGK in response to a pattern we saw across research and evaluation — our communities were too often reduced to data points, deficits, and stereotypes.

Traditional evaluation can extract stories without context, measure outcomes without listening, and define success without community voice. The result is reporting that satisfies program requirements but fails to reflect lived reality or create meaningful change.

We believe evaluation should do more.

We believe communities deserve to be understood in their full complexity, honoring their histories, cultures, creativity, and innovation. We exist to amplify voices that have been misrepresented or overlooked and to support community-driven initiatives that advocate for more just and responsive systems of care.

At RGK, evaluation is not just measurement. It is relationship, accountability, and collective reimagining.

Our Process
01
Listening Before
Measuring
02
Aligning Data with
Cultural Context
03
Analyzing with
Care & Rigor
04
Translating Data into
Actionable Insights
05
Building Capacity
Alongside Reporting
How We Work

Our Practice In Action

We provide culturally responsive, community-driven evaluation design that supports both organizational goals and community priorities.

Each engagement is tailored to align our partners’ mission, context, and outcomes. We work within funder-defined frameworks while ensuring lived experiences, relationship, and cultural context remain central to understanding impact.

Our Practice Priorities
01

Capacity & Nation Building

We move together toward equity by centering collaboration, education, and adaptive learning. We support the development of policies and practices that address unconscious bias and internalized oppression, strengthen representation, and build sustainable systems.

02

Community Engagement & Networking

Connected to Black and Indigenous communities, we build meaningful relationships grounded in trust and understanding. We challenge monolithic thinking and support organizations in engaging communities authentically, inclusively, and respectfully.

03

Lived Experience & Advocacy

Lived experience is an asset. Paired with social service training and evaluation expertise, we help organizations develop more responsive, equitable policies and practices while advocating for systemic change.

04

Sustainability

We believe that meaningful relationships, shared learning, and capacity-building are the foundation for sustainable programming and long-term impact.

Black & Indigenous
Storytelling / Storywork

RGK is rooted in Black and Indigenous storytelling traditions that create space for communities to share their experiences on their own terms.

We understand storytelling not as an anecdote, but as a methodology. It is a way of gathering, interpreting, and sharing knowledge that honors lived experience and challenges extractive research practices. By weaving narrative with data, we develop more accurate understanding, empathy, and meaningful change strategies.

Storytelling in our work can be healing. It can build belonging. It can frame how communities are seen and how systems respond.

For us, storywork is both a process and an offering. It is a practice of accountability, cultural continuity, and collective reimagining.

RGK symbolic landscape illustration

Storytelling as Method

We integrate storytelling into data collection and analysis through interviews, participatory reflections, and contextual understanding. Stories are evidence, revealing nuance, meaning, and systemic challenges that traditional metrics alone may overlook. They also strengthen feedback loops by creating structured opportunities to reflect, refine, and improve practice over time.

Storytelling as Facilitation & Reciprocity

We design guided dialogues, reflective exercises, and community-engaged sessions that support trust-building, shared learning, and collective meaning-making. This approach strengthens relationships across community members, nonprofit leadership, and funders.

Storytelling as Dissemination

We translate evaluation findings into accessible formats, which include narrative summaries, visual reports, briefs, digital media, and community-facing materials. This ensures knowledge is accountable, understandable, and responsive to community and funder needs.

What We Offer

Our Services

We partner with organizations and communities to provide expert guidance, culturally grounded practice, and meaningful connection across a range of disciplines.

Program Evaluation / Research

Rigorous, culturally responsive program and organizational evaluation that centers community voice and produces actionable insight for growth and accountability.

Strategic Planning

Equity-centered strategic planning that aligns organizational values with community needs, building roadmaps for sustainable, justice-driven impact.

Technical Assistance & Training

Adaptive, transformative training experiences that build capacity around unconscious bias, cultural humility, equity, and community-engaged practice.

Grant Writing & Philanthropic Strategy

Serving as a trusted bridge between philanthropic organizations and tribal communities, facilitating relationships built on respect, reciprocity, and shared vision.

Facilitation

Inclusive, culturally informed facilitation that fosters trust, centers diverse voices, and moves groups toward meaningful dialogue and collective action.

Program Implementation Support

Hands-on partnership through program launch and ongoing implementation, ensuring community priorities remain centered at every stage of delivery.

Our Team

The People Behind the Work

Serena Denetsosie
Serena Denetsosie
MSW · Founder
LinkedIn

A passionate advocate for humanity and equity, Serena embodies the essence of K’é, drawing strength from her identity as a Diné (Navajo) woman. Her connection to her traditional ways informs every aspect of her work and interactions.

Serena’s unwavering commitment to nurturing authentic relationships and valuing people above all else forms the foundation of her collaborative approach. Her strategic mindset in identifying core challenges enables her to navigate with purpose toward the well-being of every community she engages with.

Member of the Rock Gap Clan, born for the Towering House Clan · Maternal clan: Bitter Water · Paternal clan: Yucca Fruit Strung Out in a Line
Dr. Cynthia Mackey
Dr. Cynthia Mackey
Ph.D. · Managing Partner
LinkedIn

A Black mixed-race Canadian, Dr. Mackey possesses a remarkable talent for nurturing spaces where individuals feel free to be their true selves. She exudes grace, compassion, and intentionality — adept at dismantling exclusive practices entrenched in Western systems.

Dr. Mackey’s creativity is a standout quality as she strives to curate content that highlights the uniqueness of individuals, communities, and projects — empowering others to express their needs and voices respectfully.

Heart-centered leader · Community advocate · Devoted to fostering authentic collaboration and reclaiming community narratives
Partnerships

Ready to Partner With Us?

We work best with organizations that value collaboration, cultural responsiveness, and long-term relationship building. Whether supporting federally funded initiatives or grassroots community efforts, we align our work with your mission while honoring the voices and contexts of the communities you serve.

If you’re looking for a partner who approaches evaluation and strategy with care, integrity, and accountability, we welcome a conversation.

Reach out to start a conversation about how RGK can support your community initiatives.

[email protected] rockgapkinship.com

We’ll follow up within 2–3 business days.

Serena Denetsosie
Serena Denetsosie
MSW · Founder

Serena Denetsosie, a passionate advocate for humanity and equity, embodies the essence of K'é, drawing strength from her identity as a Diné (Navajo) woman. Serena is a member of the Rock Gap Clan, born for the Towering House Clan, her maternal clan is Bitter Water and paternal clan is Yucca Fruit Strung Out in a Line. Serena's connection to her traditional ways informs every aspect of her work and interactions.

Serena's unwavering commitment to nurturing authentic relationships and valuing people above all else — this dedication to fostering trust, coupled with her profound respect for diverse perspectives, forms the foundation of her collaborative approach.

Our professional journey at a research and evaluation center at Arizona State University unveiled how Serena gracefully navigates complex dialogues, ensuring inclusivity and openness in every interaction. Her meticulous nature, alongside a humble spirit, guarantees the delivery of meticulous evaluations and reports of the highest quality, reflecting her wisdom and professionalism beyond measure.

One particularly impressive aspect of Serena's intellect is her strategic mindset in pinpointing core challenges, identifying patterns, and recognizing key stakeholders. Equipped with this insight, she navigates with purpose to enhance the well-being of every community she engages with, radiating endurance and a passion for transformation.

Serena's role as a devoted mother, supportive partner, and compassionate caregiver underscores her deeply rooted values of care and compassion. Anchored in her profound connections with tribal nations, she champions inclusion, cultural sensitivity, and equity in all endeavors, embodying the true essence of her Diné Hózhó (peace, balance, beauty and harmony) way of living.

Serena's authenticity in bridging the gap between cultural traditions and modern practices, alongside her unwavering dedication to transformative change, exemplifies her profound impact and the embodiment of K'é in action. In her journey of self-discovery and service to others, Serena stands as a beacon of strength, compassion, and advocacy, reflecting the vibrant tapestry of her Diné identity.

With appreciation and love, Cynthia Mackey
Dr. Cynthia Mackey
Dr. Cynthia Mackey
Ph.D. · Managing Partner

Upon first meeting Cindy at Arizona State University's research and evaluation center, her warm and inviting smile immediately caught my attention. Cindy, a Black mixed-race Canadian, possesses a remarkable talent for nurturing spaces where individuals feel free to be their true selves; she exudes grace, compassion, and intentionality in her interactions, adept at dismantling exclusive practices entrenched in Western systems.

Cindy's leadership as a perpetual learner and advocate for restoration — a quality we observed during our tenure at the research and evaluation center — paves the way for engaging, reflective, and action-driven conversations. She approaches every situation with respect and openness, which fosters a constructive atmosphere allowing for authentic collaboration.

Cindy's creativity is a standout quality, as she strives to curate content that highlights the uniqueness of individuals, communities, or projects, empowering others to express their needs and voices respectfully. This allows for more accurate representation of community, providing space to reclaim their narratives.

In her advocacy work, Cindy's meticulous attention to detail and comprehensive approach shine through. Her ability to craft compelling written content that sparks contemplation and her talent for eliciting genuine collaboration in discussions showcase her dedication to fostering heart-centered leadership. Her compassionate nature creates Hozho for all people and communities involved.

As a devoted mother, partner, friend, and community advocate, Cindy leads by example, instilling in her children the value of community engagement and emphasizing the significance of connections with oneself, loved ones, community, and the world.

With appreciation and love, Serena Denetsosie, MSW